Tuesday, May 31, 2011

Crayola Putting Customers in the Dark Again

Here is another Crayola ad I noticed:


Once again there are two fine prints:

Crayola again? Do they even make any quality products that do not need multiple warnings? If the “Glow is recreated” then how do you know it even works? While “Time lapse” is a common tactic, if I was still a kid I would be upset if I had to wait a while for this to work then have it not be as bright as the commercial. Both these ads seem to have been produced recently, so maybe Crayola is desperate to find new products after running out of crayon colors to invent.

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